Global 500 companies brand value appraisals Apple ranks first Samsung move into the top ten

On August 23, the British brand consultancy firm Brand-Finance announced the results of appraisal of the brand value of the global top 500 enterprises, Samsung's brand value ranking rose to 18 from last year's six top ten finalists for the first time.
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This year, Samsung's brand value reached 38.197 billion U.S. dollars, an increase of 56% compared with last year's evaluation of the amount of $ 21.511 billion. Overall, 10 companies in South Korea are the list. LG Electronics also rose to 87 from 168 last year, the Top 100.

Apple to catch up with Google last year to occupy the first among the leading corporate brand value ranking. Apple's brand evaluation amounted to $ 70.6 billion, a record high, compared with $ 29.5 billion last year, more than doubled.